KPIs are strategic indicators tied to business objectives, while metrics are descriptive measurements. Distinguishing them improves B2B alignment, campaign effectiveness, and decision-making . Download Free Media Kit @ https://intentamplify.com/mediakit/?utm_source=k10&utm_medium=linkdin https://intentamplify.com/blog/what-is-the-difference-between-kpi-metrics/?utm_source=k10&utm_medium=linkdin